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Customer satisfaction builds customer loyalty hence organizations should adopt measures that ensure quality service to customers.

For this Discussion, compose an initial post that includes the following:

  1. The topic you have chosen
  2. Five questions that you will want to know about your subject that might guide your research
  3. A few ideas about where you will begin looking for the answers to those questions
  4. Ideas about other materials, including media, you might use to support your project

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