Assignment 1:
Lens Crafters Case Study Due Week 4 and worth 250 points
This assignment
requires student complete an analysis of the LensCrafters case from Chapter 6
of the text.Write a six to seven (6-7) page paper in which you:
Evaluate
LensCrafters’ operations strategy and explain how the organization seeks to
gain a competitive advantage in terms of sustainability.
Analyze how
operation management activities affect the customer experience. Select two (2)
operation management challenges and provide the solutions for confronting them.
Examine
LensCrafters’ value chain and evaluate its effectiveness to operations in terms
of quality, value creation, and customer satisfaction.
Determine the
different types of performance measurements that can be used to measure
LensCrafters’ service-delivery system design. Select at least two (2) types
that can be applied and provide justifications for the selection.
Examine the
different types of technologies applied to LensCrafters’ service operations and
evaluate how the technologies strengthen the value chain.
Use at least
three (3) quality resources in this assignment. Note: Wikipedia and similar
Websites do not qualify as quality resources.
Your assignment
must follow these formatting requirements:
Be typed, double
spaced, using Times New Roman font (size 12), with one-inch margins on all
sides; citations and references must follow APA or school-specific format.
Check with your professor for any additional instructions.
Include a cover
page containing the title of the assignment, the student’s name, the
professor’s name, the course title, and the date. The cover page and the
reference page are not included in the required assignment page length.
The specific
course learning outcomes associated with this assignment are:
Apply the concept
of operations management.
Compare and
contrast the difference between a supply chain and a value chain.
Analyze the types
of measures used for decision making.
Analyze the five
key competitive priorities and their relationship to operations strategy.
Analyze different
types of technology and their role in manufacturing and service operations.
Use technology
and information resources to research issues in operations management.
Write clearly and
concisely about operations management using proper writing mechanics.
Click here to
view the grading rubric for this assignment.
