¨Assignment 2: Case
Study: Michael Dell—The Man Behind Dell Presentation (Change Management)
¨Michael Dell began
building and selling computers from his dorm room at age 19. He dropped out of
the University of Texas when his sales hit $60 million and has never looked
back. Dell is said to be the fifteenth richest man in America, and the youngest
CEO to make the Fortune 500. Intensely private and notoriously shy, Dell is
hailed as a corporate wonder-kid. He climbed to the top by exploiting tax
loopholes, outsourcing the competition, and inventing a term called “leveraged
recapitalization.”
¨First, review the
following case study:
¨Michael
Dell—The man behind Dell: Leading Dell into the future
¨Then, address the
following tasks:
¨Analyze Dell’s
philosophy as it relates to the role of change in organizational success.
¨Determine how Dell’s
philosophy would be perceived in a low performing culture.
¨Identify which
performing culture best suits your philosophy regarding change management and
provide your rationale.
¨Consider the way Dell
started his company; determine what market conditions made the business
possible.
¨Discuss Dell’s
approach to building his brand.
¨Develop a 4–6-slide
presentation in PowerPoint format, utilizing at least two scholarly sources (in
addition to your textbook) to complete your research, ensuring you cite
references within the text and at the end in a reference list. Apply APA
standards to the citation of sources. Use the following file naming convention:
LastnameFirstInitial_M2_A2.ppt.
¨Make sure you write
in a clear, concise, and organized manner; demonstrate ethical scholarship
through accurate representation and attribution of sources; and display
accurate spelling, grammar, and punctuation
