Pricing Issues – Managerial Economics
Discussion 1. Price discrimination
Name some firms in your local area that legally and overtly utilize price discrimination. Is it an effective strategy for them to increase profits or do consumers notice and complain? Defend your answers and cite your sources.
3 paragraphs and cite sources
Discussion 2 Capital
Under what circumstances can different methods of capital project evaluation lead to different conclusions? What are some of the reasons for these differences? Which method is preferable and why? Defend your answers, and cite your sources.
Some of methods of capital project evaluation are:
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the payback
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the accounting rate of return
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net present value
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internal rate of return
3 paragraphs and cite sources
Each of these discussions may have two to three paragraphs plus references.
