Project
Deliverable 4: Business Plan – Draft
This assignment consists
of two (2) sections: a draft of your business plan and an income statement
containing your business plan financials. Note:You must submit both sections as separate files
for the completion of this assignment.
You must intend to raise
money for your startup company. You can start with money from friends and
family but at some point you will need funds from outside investors, either
angels or venture capitalists, depending on how much money you project you will
need to raise. Another possible angle is to develop money through crowdfunding,
assuming your product meets the demand of such audiences.
Before you can raise
money, you must develop a business plan that convinces an investor that your
company will succeed.
Section
1: Business Plan (MS Word or equivalent)
Read Chapters 18 and 19
of the course text: Successful Business Plan. Use the Plan Preparation Forms at the end of
each chapter of Successful Business Planas a rough guide.
Write a fifteen to
twenty (15-20) page draft of your business plan in which you:
1.
Revise the components of
the following previously submitted sections based on the feedback you have
received.
1.
Company Description (Mini Project
Deliverable 1)
2.
Industry Analysis and
Trends (Project Deliverable 1)
3.
Strategic Position &
Risk Assessment (Project Deliverable 1)
4.
Target Market (Project Deliverable 2)
5.
Competition (Project Deliverable 2)
6.
Marketing Plan &
Sales Strategy (Project Deliverable 2)
7.
Operations Plan (Mini Project Deliverable
2)
8.
Technology Plan (Mini Project Deliverable
2)
9.
Management &
Organization (Mini Project Deliverable 2)
10.
Ethics & Social
Responsibility (Project Deliverable 3)
2.
Format your assignment
according to these formatting requirements:
1.
Cite the resources you
have used to complete the exercise. Note:There is no minimum requirement for the number
of resources used in the exercise.
2.
Be typed, double spaced,
using Times New Roman font (size 12), with one-inch margins on all sides;
references must follow APA or school-specific format. Check with your professor
for any additional instructions.
3.
Include a cover page
containing the title of the assignment, the student’s name, the professor’s
name, the course title, and the date. The cover page and the reference page are
not included in the required page length.
Section
2: Business Plan Financials (MS Excel worksheets template)
3.
For year one, revise and
submit the Income Statement, Cash Flow Projections, and Balance Sheet sections
from the “Business Plan Financials” MS Excel template (see: Course Required
Files in Week 1).
The specific course
learning outcomes associated with this assignment are:
·
Describe strategic
planning techniques used to formulate alternative strategies designed to
achieve stated business goals.
·
Create a plan to
implement a firm’s strategy and manage the change from current operations.
·
Analyze strategies for
exerting the internal leadership needed to drive the implementation of
strategic initiatives and improve operating excellence.
·
Use technology and
information resources to research issues in strategic management.
·
Write clearly and
concisely about strategic management using proper writing mechanics.
