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tudy Summary

This week, you are assuming the role of a human
resources consultant, hired by Patagonia to analyze their employees’ levels of
motivation.

Your Assignment

Read the Case Application 1: Passion for the
Outdoors and for People (end of Chapter 17).

After reading the case details, prepare your report
for Patagonia managers by answering the following questions:

1. According to
Maslow’s hierarchy, which basic needs does the Patagonia culture meet? What
would it be like to work at Patagonia? (Hint: Go to Patagonia’s website and
find the section on jobs.) What’s your assessment of the company’s work
environment? (20 points)

2. Use the expectancy
theory or the equity theory of motivation to explain how feeling underpaid
might affect the work of a Patagonia associate and what a manager can do to
increase the employee’s motivation. (20 points)

3. What do you think
might be Patagonia’s biggest challenge in keeping employees motivated? If you
were managing a team of Patagonia employees in the retail stores, how would you
keep them motivated? (20 points)

Grading Rubric

Grading Rubric for Week 6 Case Study: Patagonia
Case Study (page 531)

This case is worth 80 points. Please name your
paper, “LastNameFirstName”.

Category

Points

Description

Understanding

60

Please list each question as it is stated, then
respond. Quality of the answers to questions 1–3 will be based on the
requirement that you research your responses and cite two (2) sources in APA
format for each question. You can use your text as one (1) source, and
include the use of another (1) unique source to further support your
response.

Analysis

10

Correctly produced APA parenthetical citations
and References list

Execution

10

Organization, spelling, and grammar

Total

This case is worth 80 points. Please name your
paper “LastNameFirstName”.

Case S

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