Details:
The value and utility of the Pivot table established a
foundation for the relatively simple use of analytics to gain significant
business insight. This foundation was expanded in later modules to include
management theory and, of course, advanced technologies and analytic
techniques. In this assignment, you will synthesize these concepts as you
review a small and large business enterprise, which is, and has been, a
significant benefactor in the uses of analytics. Please be sure to include current references
to substantiate your work.
General Requirements:
Use the following information to ensure successful
completion of the assignment:
• APA style for the writing assignments.
• This assignment uses a rubric. Please review the rubric
prior to beginning the assignment to become familiar with the expectations for
successful completion.
Directions:
Write a paper (1,500-1,750 words, not including title page
and references) that addresses the following. The paper should begin with an
executive summary of no more than one page. Structure your paper such that
individual section titles are created to address each of the following topics:
• Introduction
• Analytics Methods and Tools Employed in Data Analytics.
• Spotlight: One
large enterprise usage of analytic methods
• What methods are
used? Are there quantified benefits?
• Spotlight: One
smaller enterprise usage of analytic methods
• What methods are
used? Are there quantified benefits?
• Applicability of Management Theories: Do identified
management theories still work or should they be extended or modified to
accommodate evolving business climate characterized with extensive use of data
analytics?
